Digital Marketing
Offered as a track or elective set at many universities in the USA.
🇺🇸 1.5–2 years (some 1-year programs) · Fall (Aug/Sep)
MS in Marketing in the USA
A Marketing master's covers consumer behaviour, brand strategy, digital and performance marketing, market research and marketing analytics. Here is how studying it in the USA works for Indian students — universities and costs in rupees, eligibility, careers and work rights.
- 1 universities compared
- From ₹1.49 crore – ₹1.66 crore
- Intakes: Fall (Aug/Sep)
- Check STEM status
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Quick answer
MS in Marketing in the USA: what does it cost and is it worth it?
An MS in Marketing in the USA usually takes 1.5–2 years (some 1-year programs). On our list, 1 universities offer it, with total costs from ₹1.49 crore – ₹1.66 crore (Bentley University) to ₹1.49 crore – ₹1.66 crore (Bentley University). After graduating: STEM-designated at some universities; otherwise 12 months of OPT.
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Official sources: travel.state.gov — Student visa
MS in Marketing in the USA at a glance
- Duration
- 1.5–2 years (some 1-year programs)
- Tuition (international)
- ≈ $25,000 – $65,000 per year
- Living costs
- ≈ $12,000 – $22,000 per year depending on city
- Typical budget
- ₹40–90 lakh for a 2-year MS
- Intakes
- Fall (Aug/Sep), Spring (Jan), limited Summer (May)
- English tests
- IELTS, TOEFL, PTE or Duolingo (as accepted by the university)
- GRE / GMAT
- GRE is optional at many universities but still helps for top programs and funding
- OPT / STEM
- STEM-designated at some universities; otherwise 12 months of OPT
Overview
Why study Marketing in the USA?
A Marketing master's covers consumer behaviour, brand strategy, digital and performance marketing, market research and marketing analytics.
Some US MS Marketing Analytics programs are STEM-designated (longer OPT); a general MS Marketing usually is not.
USA offers largest choice of universities and specialisations, STEM OPT gives up to 3 years of work experience after an eligible degree and research assistantships and teaching assistantships at many universities.
Universities
Universities for Marketing in the USA
Sorted by total cost for the whole program, in rupees.
Specialisations
Popular Marketing specialisations
Marketing Analytics
Offered as a track or elective set at many universities in the USA.
Brand Management
Offered as a track or elective set at many universities in the USA.
Consumer Insights
Offered as a track or elective set at many universities in the USA.
Luxury & Retail Marketing
Offered as a track or elective set at many universities in the USA.
Eligibility
Entry requirements
Usual expectations — each university sets its own minimums.
Get this checklist on WhatsApp- Bachelor's: BBA, B.Com or BMS
- Bachelor's: Any bachelor's with relevant work experience
- Prerequisite: Bachelor's degree
- Prerequisite: Basic statistics helps for analytics-heavy programs
- English: IELTS, TOEFL, PTE or Duolingo (as accepted by the university)
- GRE/GMAT: GRE is optional at many universities but still helps for top programs and funding
Careers
Careers after Marketing in the USA
FAQs
Frequently asked questions
Still have a question?
Ask a counsellor directly — we reply on WhatsApp during working hours (Mon–Sat, 9 AM–6 PM IST).
It can be, if cost, university and career plan line up. USA offers largest choice of universities and specialisations. Typical roles afterwards include Marketing Executive, Digital Marketing Specialist and Brand Manager.
On our list: Bentley University.
From ₹1.49 crore – ₹1.66 crore at Bentley University up to ₹1.49 crore – ₹1.66 crore, including living and one-time costs.
Most universities accept BBA, B.Com or BMS and any bachelor's with relevant work experience, with bachelor's degree and basic statistics helps for analytics-heavy programs, plus IELTS, TOEFL, PTE or Duolingo (as accepted by the university).
STEM-designated at some universities; otherwise 12 months of OPT. During your studies: up to 20 hours/week on campus during semesters.
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